kids « Animax Entertainment

Archive for the ‘kids’ Category

One Billion Dollars

Tuesday, October 27th, 2009

The virtual goods market is a one billion dollar market and is growing quickly. You see them in social networks, virtual worlds, online games, mobile apps, etc. We’re leveraging them for clients and prepping Fun Nugget to take advantage of them as well. Animax Entertainment‘s Tucker Aaron was quoted in AOL’s Money and Finance blog WalletPop about the growth of virtual goods. This week the Virtual Goods Summit is going on in San Francisco. We weren’t able to make it to that conference because we’re busy participating in Unite, the Unity 3D Developers conference also going on in San Francisco. Let us know if you’d like to meet up.

Posted in flash, kids, press, tech, virtual worlds | Comments Off

Rainbow Brite Launches

Thursday, October 8th, 2009

Rainbow Brite gets a fantastic new makeover from Hallmark. First introduced 25 years ago, Rainbow Brite and her friends are ready to meet and entertain a whole new generation of girls. A new site launched with games and a new animated video featuring her updated look. Animax Entertainment created the animated video, “Return to Rainbow Land,” for Hallmark.

And stay tuned because a big, new game called “Rainbow Rescue” is set to launch this Fall. It will bundled with the upcoming Rainbow Brite doll! Rainbow Rescue is a fun meta-game with a bunch of colorful mini-games where you help Rainbow Brite and her friends solve puzzles to find all the colors of the rainbow.

Posted in animation, client, game, kids | Comments Off

Kids Saving Energy

Wednesday, October 7th, 2009

The Advertising Council and the U.S. Department of Energy (DOE) today launched a series of new public service advertisements (PSAs) designed to educate tweens ages 8-10 about the importance of energy efficiency. Animax Entertainment created the site and game driving the experience. Read the press release here.

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Pick Our #SXSW Panels

Monday, August 17th, 2009

Animax Entertainment submitted a couple of panels to be considered for the 2010 SXSW Interactive Festival. Please give our conference panels your “thumbs up” so that they get included in the actual program. The titles are:

Both panels are very focused on kids and online and social media. Animax plans to assemble a panel of kids media experts and potentially even some kids to tackle the subjects of technology and kids and how do you design new media specifically for kids.

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Little Pim iPhone App

Thursday, July 9th, 2009

Animax Entertainment announced a new preschool targeted iPhone app that we have in development with the folks over at Little Pim. Created in 2006 by Julia Pimsleur Levine, Little Pim is an award-winning foreign language immersion series for babies, toddlers and preschoolers. And yes – that name probably sounds familiar — Julia Pimseleur Levine’s father, Dr. Paul Pimsleur, created one of the most popular and acclaimed audio teaching language methods for adults. The iPhone app Animax is developing will expand on the DVD series and take advantage of the mobile platform. Kids on cellphones? A “pacifier app”? The future is now.

The news was picked up by our friends at Kidscreen Cynopsis Kids and Home Media Magazine.

Posted in game, iphone, kids, kidscreen, mobile, press | Comments Off

Kids are Super Active Online

Tuesday, July 7th, 2009

A new study from Nielsen shows kids embracing online like gangbusters – the growth rate is faster than adults!

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Animax at KidScreen Summit

Tuesday, February 3rd, 2009

Animax Entertainment is headed to the KidScreen Summit next week and there is a lot going on:

We’re meeting with broadcasters and co-production partners about original properties we have in development.
Michael Bellavia is speaking on the “Keeping it Real in the Virtual World Space” panel about kids and virtual worlds.
We’re announcing the winners of the First Ever Animax Cannucks Cartoon Script Contes t.

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Virtual Worlds News & Other Press

Thursday, August 28th, 2008

Animax‘s announcement of the launch of KID KONCEPTS has been picked up by a few different news outlets.

Posted in kids, press, virtual worlds | Comments Off

KID KONCEPTS

Wednesday, August 27th, 2008

Leading up to next week’s Virtual Worlds Expo in Los Angeles that we are sponsoring, Animax announced the launch of its new KID KONCEPTS initiative. Read the press release.

KID KONCEPTS leverages Animax’s expertise in entertainment and virtual world development, in order to simplify the complexity most brands face with getting into virtual worlds. This includes creative scoping, positioning, core functionality, site differentiation, business model development and financial modeling. Animax helps clients determine the business case, investment and launch plans for entertainment, toy, confection, publishing and other kid-focused brands interested in developing a presence in virtual worlds.

KID KONCEPTS was founded on the success of Animax’s work in building kids virtual worlds from the ground up, developing components for existing worlds, and ongoing world maintenance. Currently, Animax has multiple KID KONCEPTS clients with virtual worlds scheduled to launch Q2 & Q3 of 2009.

Posted in kids, press, strategy, virtual worlds | Comments Off