The new site for Whole Foods Market, built by Animax, just launched with the message “whole foods love local” (http://wholefoodslovelocal.com/). The blog driven site emphasizes the company’s focus on natural and organic products and features stories and videos about local farmers who actually grow the food, focusing on their love and passion for what they do. There’s also a new web series launching featuring a fun love story set in Whole Foods aisles.
Working with our sister company, Helpsgood, we concepted and produced an animated video series for Healthy Lifestyle Choices and their new Behavioral-Health Curriculum for children. The videos highlight positive ways for kids to set and accomplish goals, eating healthy, decision making and positive expression. The webisodes also introduce the new faces of Healthy Lifestyle Choices: The Case Crusaders. The Crusaders are actually the school trophies who come to life and help students solve problems. Check out the videos and the activities.
The site for Terra Nova, Fox’s new dinosaur themed show, launched http://www.liveterranova.com with a series of Facebook connected games. The four games mix gameplay mechanics inspired by titles like GeoWars, Finger Twister and even an augmented reality version of the classic Simon memory game. See if you’re chosen to enter the lottery.
Fox’s new Steven Spielberg produced dinosaur show launches next month but the Terra Nova website just went live. Take the quiz to enter the lottery and walk with the dinosaurs. More games and content are rolling out in the coming weeks in run up to the TV show’s 9/26 launch date so stay tuned.
Animax Entertainment has been working on a transmedia project for Scholastic called The 39 Clues. We’re in the midst of developing several new games to launch with the new book Medusa Plot series coming out at the end of the month. These 3D Flash games integrate into the rich story that takes kids from print to online to mobile and beyond.
In lead up to Toy Fair and Valentine’s Day, Animax worked on some new digital promo spots for the kid-friendly online virtual world and entertainment hub, Bearville.com. Stay tuned for more updates too.
Animax just relaunched bff.tv – a tween and teen destination for United Entertainment Group. Filled with updates on the latest in music, celebrities, TV, movies, fashion and more, bff.tv celebrates true friendship. Won’t you also consider becoming a best friend of our agency?
Animax’s agency division just launched a small revamp of Worx Toys main site. The new toy company has a line of interactive vehicles and books targeted to boys. More updates will be coming to the site soon in lead up to and following NY Toy Fair.
Animax will be at Toy Fair – let us know if you want to meet up to discuss any online projects you have in the works.
Animax just helped Healthy Lifestyle Choices with a creative design and character development initiative. We developed a whole new cast of characters, a story bible and other assets that the non-profit will use to help empower youth with the knowledge and skills practice to make healthy choices for a lifetime. In the coming weeks, the new characters will start being integrated into their nationally distributed curriculum materials. HLC’s aims are to address issues that are currently getting a lot of media attention – everything from conflict resolution to bullying to healthy eating and exercise to substance abuse.
It’s always good when Animax gets to help good.
Animax Entertainment is an Emmy Award winning studio that creates Flash animation, iphone apps, games, virtual worlds and fun stuff for all screens.
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