The new site for Whole Foods Market, built by Animax, just launched with the message “whole foods love local” (http://wholefoodslovelocal.com/). The blog driven site emphasizes the company’s focus on natural and organic products and features stories and videos about local farmers who actually grow the food, focusing on their love and passion for what they do. There’s also a new web series launching featuring a fun love story set in Whole Foods aisles.
The FWD campaign by USAID and the Ad Council raises awareness about the famine, war, and drought threatening millions of lives in the Horn of Africa. For the campaign, Animax revived “Arnold Speaks” and produced a video where Arnold pontificates about FWD (http://www.youtube.com/watch?v=u20oCN1gvpg). We were able to use this animated original content to drive social media views and engagement which resulted in over 25,000 views for the video alone. Our sister company, HelpsGood, helped drive over 100 million impressions for the campaign overall.
Fox’s new Steven Spielberg produced dinosaur show launches next month but the Terra Nova website just went live. Take the quiz to enter the lottery and walk with the dinosaurs. More games and content are rolling out in the coming weeks in run up to the TV show’s 9/26 launch date so stay tuned.
KidScreen’s iKids conference yesterday was great. Lots of solid insight into the iPhone, iPad and Android market for apps with a particular focus on kids media. Met with reps from all the main digital ebook developers, game studios and even some brands. Got us going on some ideas for some of the apps we have in the works. More to come.
Animax just relaunched bff.tv – a tween and teen destination for United Entertainment Group. Filled with updates on the latest in music, celebrities, TV, movies, fashion and more, bff.tv celebrates true friendship. Won’t you also consider becoming a best friend of our agency?
Even though Facebook thinks the 12 Days of Christmas started today, the actual start of the twelve days of Xmas is the day after Christmas. That said, we figured why not jump on the Facebook bandwagon and share the holiday classic “12 Days of Chistmas” sung by none other than Bob & Doug McKenzie (Dave Thomas and Rick Moranis) with animation by Animax Entertainment.
At the end of the song you’ll see a trailer for the animated TV show “Bob & Doug” which aired in Canada – there are still 5 more secret episodes ready to be released in Canada. For folks here in the US wanting to see the TV show, there are some things in the works to make that happen too.
Animax Entertainment‘s rank on the Inc. 5000 list of fastest growing private companies in America this year is 632 – not as high as last year’s top 500 rank, but still pretty good given the roller coaster ride going on in the economy at large. Congrats, team Animax.
A new virtual world for kids is on the scene: MyMiniPeeps from the folks over at Masher Media. As opposed to some of the more traditional kids virtual worlds and games built in Flash, MyMiniPeeps is a Unity 3D world, with a full walk around experience. It’s in closed beta right now so email the Masher Media folks if you’re interested in taking a gander.
Animax Entertainment had a hand in building the site.
Smokey Bear on Facebook
“Get Your Smokey On!” Help spread the word about Smokey Bear and his message of how you can prevent fires and help others prevent them too. Join and follow:
Animax Entertainment is working with the Ad Council, the US Forest Service and the National Association of State Foresters to get the word out.
Animax Entertainment will be at Licensing Expo and E3 in the next few weeks. Need help producing your next online game, Facebook game, virtual world or MMO project? Let’s schedule a time to meet.
Animax Entertainment is an Emmy Award winning studio that creates Flash animation, iphone apps, games, virtual worlds and fun stuff for all screens.
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